WIN OVER ASIAN GAMERS WITH
CULTURALLY RELEVANT GAMES

Games Culturalization

While navigating through vibrant and diverse landscapes of Asian games market, Games-Localization.com understands that cultural differences can make or break the success of a game, which is why we offer a comprehensive culturalization process that ensures your game is perfectly tailored to meet the needs and expectations of your target players.

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Let's say you have a game that features a character who uses a particular gesture that is considered positive in the West, such as the "thumbs up" gesture.

However, in some Asian countries, such as Japan or South Korea, this gesture is considered informal.

In this case, our culturalization team would work to adapt the game by changing the gesture to something that is more culturally appropriate and acceptable in the target market.

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For example, we might change the gesture to a "V" sign, which is commonly used in Japan to express victory or peace. We would also adapt any associated dialogue or animations to ensure that they align with the cultural norms and preferences of the target market.

By adapting the game in this way, Games-Localization powered by EQHO would help ensure that the game resonates with players in the target market and avoids any cultural missteps that could harm the success of the game. This approach is essential to ensuring that the game feels native to the target market and helps to build a positive relationship between players and the brand.

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Another example, for instances, you have a game that features a character who engages in forceful behavior towards visual representations of Thai culture, such as temples or religious symbols.

This can be considered offensive in Thai culture where harmony and respect are highly valued.

We would adapt any associated animations or gameplay mechanics to reflect Thai cultural values of politeness and respect. Additionally, we would consider adapting the game's storyline or characters to better resonate with Thai players. For example, we might include references to popular Thai folklore or adjust the game's humor to align with Thai cultural sensibilities.

Our team's approach to culturalization is focused on ensuring that games are well-received by Thai players by adapting the content to align with local cultural values and norms. Through this process, we help avoid any cultural missteps that could negatively impact the game's success in Thailand.

Our focus on culturalization is essential in making sure that the game feels like a natural fit for the locale. This not only helps to build a positive relationship between players and the brand, but it also increases the likelihood of the game's success in the local market. We take great care in ensuring that our culturalization process is thorough and accurate, enabling us to deliver high-quality localized games that resonate with game players.

FEATURED WORK

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Our attention to detail and commitment to quality assurance ensures that your game will meet the high standards of your players, wherever they may be.

OUR PROCESS

The key to success in the global gaming market is ensuring that your game resonates with each target audience properly. That's why we provide a comprehensive localization process to ensure your game is culturally adapted, visually and audibly localized.

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OUR SECRETS IN GAMES
CULTURALIZATION SERVICE

The key to success in games culturalization process is a deep understanding of the target culture and a rigorous attention to detail. Our team understands that games culturalization is more than just localizing the content - it's about adapting every aspect of the game to fit the target culture, customs, and social norms. 

Ultimately, our secret to success in games culturalization is a commitment to excellence and a
willingness to go above and beyond to ensure that every aspect of the game is tailored to fit the
target culture.
 

IMMERSIVE GAMING EXPERIENCE MADE FOR GAMERS, BY
GAMERS ACROSS ASIA AND BEYOND

 

OUR WORK