By eqho / Tuesday September 24th, 2019

Gears 5, Code Vein, Borderlands 3… are all here in September!

Here are some of the biggest games that released in September 2019, updated by games experts! 1. Monster Hunter World: Iceborne (September 6) Read More

Interviews with the team
By eqho / Friday July 5th, 2019

Meet’s translator – 7th place winner of “Thaiger Uppercut 2019” proudly introduces Ice - our game translator, who just recently won 7th place of  Thaiger Uppercut 2019 -...

Read More
Mobile Gaming
By eqho / Monday July 1st, 2019

Mobile games localization: 7 reasons why you should localize your mobile games

Localisation must become an essential component of your marketing strategy, especially in the world of mobile apps and games....

Read More
Culturalization, Strategy
By eqho / Tuesday June 18th, 2019

The cultural dimension in games localization

Games are a cultural experience for the people who play them. If you are developing games for a single market, you may...

Read More
Mobile Gaming
By eqho / Wednesday June 12th, 2019

How Mobile Game Localization Can Increase Your Global Market Share

The gaming industry is no longer limited by geography. Gamers are now easily connecting with peers and developers across the globe. What...

Read More
Chinese Gaming, Strategy
By eqho / Sunday May 12th, 2019

Game localization on a tight budget – tips when choosing game translation languages

Congratulations - the Internet has opened up the global gaming market to you like no generation before! However, if you try to market...

Read More
Culturalization, Strategy
By eqho / Saturday May 11th, 2019

The 4 game-overs of culturalization

OK, so you've got a seriously great game that blows people away in the US. It's bound to have the same impact in China, Japan and South Korea, right? Wrong....

Read More
Chinese Gaming, Japanese Gaming, Mobile Gaming, Strategy
By eqho / Monday April 22nd, 2019

Mobile Gaming on the Move – Challenges of Casual Gaming Localization

China, Japan and South Korea comprise the world’s largest mobile gaming market with $12.2 billion in total revenue as of 2014. If you’re counting, that’s 48 percent of the...

Read More
Chinese Gaming, Culturalization, Japanese Gaming, Southeast Asian Gaming, Strategy
By eqho / Saturday April 6th, 2019

Challenges to entering Asian mobile games markets

Breaking into Asian mobile games markets is no cakewalk. While some games, like Clash of Clans, enjoy multi-year runs of wild popularity, they are the exception rather than the rule....

Read More
News, Southeast Asian Gaming, Strategy
By eqho / Sunday March 31st, 2019

Why games localization in South East Asia?

We’re starting in Southeast Asia precisely because so few people do. You know you want into the South Korean and Japanese markets. And China? That country is the largest gaming...

Read More